About Country Club Communications
What Are We Thinking? > top
With 63-plus years of collective experience in this market, it was clear to us that the small business owner did not have the opportunity to work with skilled advertising professionals willing to work with media budgets deemed ‘too small’ by the big ad agencies.
Country Club Communications was formed to fill this void. We are dedicated to helping independent, owner-operated companies grow by employing shrewd advertising strategies and customer focused creative.
We believe in branding and spending your advertising dollars attracting the Relational Customer and not wasting your ad dollars chasing Transactional Buyers.
We have successfully implemented this strategy with our current client base and we seek to do the same for you.
Who Are These Guys? > top
Mark Forrester, Senior Partner
Mark proved to be a prolific sales generator over his 15 year career as a Sr. Account Executive with Comcast Television Advertising. He accomplished this by studying the strengths, weaknesses and opportunities of his clients businesses and creating strategies that increased his clients market share.
Over the last 6 years, Mark has been traveling to Austin TX, to study advertising with Roy Williams, the NY Times and Wall Street Journal, Best Selling Author and creator of The Wizard of Ads Academy. Mark’s passion for music and cooking (he is a classically trained chef) have taken a back seat to homework and playing ball with his two boys, Marcus and Myles.
Jim Liedtka, Managing Partner
Jim’s 23 year career with Comcast culminated with 15 years at the helm as Director of Advertising, New England. Under Jim’s direction the business grew from $2 million to$54 million annually.
Jim honed his management skills by successfully navigating the company through 3 corporate buyouts and leading a team of 71 TV Advertising Sales Account Executives to record sales growth- all while raising two sons and never missing a Jimmy Buffet concert!
Why Partner With Us? > top
We at Country Club Communications are interested in working with companies offering exceptional products and services with the potential to become the market leader in their industry. After working through our discovery process, if both parties believe we have a good fit-we will begin growing your market share at the expense of your market competitors.
“Advertising that is about ‘your business’
and not about ‘your customer’
is merely a bad home movie”
Our discovery process will give Country Club the valuable insight into ‘why’ people should become a customer of yours. Once we become believers, we can communicate this ‘why’ with persuasive advertising that is about your customer, in the language of your customer and is about, what is important to your customer.
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